With the rise of smartphones and mobile technology, mobile users have dominated the market. Over 51% of internet users prefer to use their mobile devices to browse online and make an online purchase. Don’t you think it’s a hint to optimize your website with mobile-friendly features?
Mobile-friendly websites are now more in demand. Even Google has stated that such websites are ranked higher on search engines compared to the sites with the negligible mobile experience. This is when website owners are reaching out to the white label digital marketing companies to redesign their websites.
Are you planning to boost the mobile experience for your website users?
Don’t skip reading the article. This article speaks about all the necessary steps through which you can create a beautiful experience for the users over their mobile devices.
5 Ways you can create an eye-soothing mobile experience to the website users
- Work on website page loading on mobile devices: The very first thing that affects the mobile experience is the page loading speed. Is your website loading fast on mobile devices?
Often we find, the speed of a website is different for different devices. The speed on the desktop is not the same for mobile devices. This creates a negative experience for mobile users.
Optimize the page loading speed in such a way that it takes less than three seconds. Researched statistics have proved that 53% of people only prefer to visit the pages that take less time to load. The pages with low speed often attain huge bounce rates and less traffic.
According to the Google algorithm, the web pages with high loading speed are ranked higher on search engines. Yes, the speed also defines how better the rankings are. We guess this is not so hard to conclude.
- Create readable content: Does the content you have used are compatible to be loaded on different screen sizes? The font size and type used for the desktop screen may not be appropriate for different mobile screen sizes. This hampers the appearance of the website and so the user experience. So, guys, make sure your content is readable irrespective of the mobile devices.
Create textual content that looks exactly the same as it appears on desktop or laptop screens. It should have proper white space with responsive images, turning the overall site mobile-responsive. The concise paragraphs should be easy to read and pleasing to the eye.
- Build good site navigation: For a good mobile experience, the site should have good navigation features. Just like you can spend hours on desktop browsing the different pages of the website, you should have the same feel while you are scrolling the page on your mobile.
Mobile-friendly websites should have simple navigation with zero complex features. Complex and crowded menus often create frustration among users. Therefore, design a website that has a compact drop-down menu with fewer subheadings. The options and clickable buttons should be easy to use by the users on the touch screen.
The better the navigation, the better the user experience on mobile devices.
- Consider the interactivity: The mobile-friendly websites should have an interactive interface for the users to connect with the business. Does your website have such experience? If not, work on this first.
A strong and easy-to-use interface attracts more traffic to the site and holds them back turning them into potential customers. Such an interaction is definitely a need for every business.
Just powering your website with a mobile-friendly feature is not enough to deal with your happy customers. You have to think about its interactive space so that you can make them stay for a long time.
A well-interactive interface has the power to build engagement and boost the search engine rankings eventually. Quite obvious. When a customer finds your online store easy to use and easy to interact, he will prefer shopping from your stop again and again. This improves your online visibility and impacts a lot on search engines.
- Don’t forget to analyze the mobile performance: Finally, what you need is a proper analysis. Before turning the site live on the web, you should be clear about its performance on different mobile devices.
Make use of advanced tools that can measure the performance of the site and determine the score with different necessary stats. You have to gain insights into your mobile-friendly website. If all goes well, you have a green signal to run your site online. Otherwise, you have to immediately fix and optimize the problem for better results.
Mobile-friendly websites are likely to seek the attention of the audience. Not just it will drive a huge volume of traffic from the mobile sources but even will pay back a significant revenue for the business.
Worried about your small-scale business? Consult with the experts at a digital marketing agency for small businesses, offering affordable mobile-friendly website development services.